Host a Pop-Up Show in your community: The Lexicon of Sustainability.

The Lexicon of Sustainability. What is it? In its simplest form it is just as it sounds. Lexicon, a web. Sustainability, loosely defined as the practice of using renewable resources in a way that does not harm or deplete them for future generations. So essentially, a movement aimed at connecting, spreading the word and truly understanding sustainability practices.

But what exactly are these practices? How do people across the US practice sustainability? What does it mean to the individual, to the masses? Well, these are the questions, Douglas Gayeton, the mastermind behind the movement and dear friend of Under the Tuscan Gun is aimed to find out.

The premise is that people can’t be expected to live more sustainable lives if they don’t even know the most basic terms and principles that define sustainability. For the past three years Douglas Gayeton, along with his wife Laura Howard-Gayeton have crisscrossed the USA to learn this new language of sustainability from its foremost practitioners in food and farming which include forerunners, Alice Waters on edible schoolyards; Wes Jackson on reinventing wheat farming; Joel Salatin on embracing the value of saner farming practices; Vandana Shiva on the global imperative of protecting seeds; Paul Stamets on how mushrooms can save the world; Will Allen on Food Security;  Temple Grandin on the humane slaughter of animals; and Farmer John on the revolutionary idea of community-supported agriculture.

In all, over one hundred leaders in food and farming from across the country have contributed their valued experiences to this rapidly growing Lexicon of Sustainability.  These insights have been translated into large format “information art” photo collages and a series of short films commissioned by the Independent Television Service or ITVS.  Study guides, a book, a traveling show, installations, and lastly a website where people can dig deeper into these terms (and even add to our ever-evolving lexicon) are also under development.

“What began as a Sustainable Conversation has led to a Good Food Revolution,” says Douglas Gayeton. “It isn’t happening in galleries and museums; it’s happening at our local supermarkets, at our corner stores, at farmers markets and roadside food stands and grange halls and school gardens across the country, so it makes sense that the Lexicon traveling show appear in those places, curated by the very people trying to build more resilient food networks in their communities.”

This is how it works: anyone in America can apply to curate a show … community leaders, students, farmers, activists, gardeners, cooks … anyone except curators.  In all, 100 applicants from across the USA will be selected.  Each Curator will be a SUPER CONNECTOR who:

* hosts 5 shows

* involves producers from their local food system

* becomes a lending library for their communities, allowing anyone to borrow the exhibit, from neighbhors to local non-profits to schools to farmers markets

Transform your community into  an “idea incubator”, a localized think tank that generates dynamic coalitions able to make a difference in reshaping your community’s relationship with its food, farmers, and local environment.   And by becoming a lending library, you allow these messages to retain their significance and continue to inspire audiences for years to come. To learn more and apply, check here.